{
  "modelVersion": "1.0.1",
  "illustrative": true,
  "monthly": [
    {
      "month": 1,
      "newCustomers": 125,
      "customers": 125,
      "revenue": 10625,
      "variableCosts": 3000,
      "contribution": 7625,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -44375,
      "workingCapital": 9325,
      "workingCapitalChange": 9325,
      "cashFlow": -53700,
      "cash": 106300
    },
    {
      "month": 2,
      "newCustomers": 125,
      "customers": 245.625,
      "revenue": 20929.390625,
      "variableCosts": 5895,
      "contribution": 15034.390625,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -36965.609375,
      "workingCapital": 18374.890625,
      "workingCapitalChange": 9049.890625,
      "cashFlow": -46015.5,
      "cash": 60284.5
    },
    {
      "month": 3,
      "newCustomers": 125,
      "customers": 362.028125,
      "revenue": 30922.84626289062,
      "variableCosts": 8688.675,
      "contribution": 22234.17126289062,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -29765.82873710938,
      "workingCapital": 27157.75376289062,
      "workingCapitalChange": 8782.863137890621,
      "cashFlow": -38548.691875000004,
      "cash": 21735.808124999996
    },
    {
      "month": 4,
      "newCustomers": 125,
      "customers": 474.357140625,
      "revenue": 40614.749376907894,
      "variableCosts": 11384.571375,
      "contribution": 29230.178001907894,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -22769.821998092106,
      "workingCapital": 35681.4351144079,
      "workingCapitalChange": 8523.681351517276,
      "cashFlow": -31293.503349609382,
      "cash": -9557.695224609386
    },
    {
      "month": 5,
      "newCustomers": 125,
      "customers": 582.754640703125,
      "revenue": 50014.19931445969,
      "variableCosts": 13986.111376875,
      "contribution": 36028.08793758469,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -15971.912062415307,
      "workingCapital": 43953.551051147195,
      "workingCapitalChange": 8272.115936739297,
      "cashFlow": -24244.027999154605,
      "cash": -33801.72322376399
    },
    {
      "month": 6,
      "newCustomers": 125,
      "customers": 687.3582282785155,
      "revenue": 59130.02085014586,
      "variableCosts": 16496.597478684373,
      "contribution": 42633.42337146149,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -9366.57662853851,
      "workingCapital": 51981.4952760493,
      "workingCapitalChange": 8027.9442249021085,
      "cashFlow": -17394.52085344062,
      "cash": -51196.24407720461
    },
    {
      "month": 7,
      "newCustomers": 125,
      "customers": 788.3006902887676,
      "revenue": 67970.7724709927,
      "variableCosts": 18919.216566930423,
      "contribution": 49051.555904062276,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": -2948.4440959377243,
      "workingCapital": 59772.44529198951,
      "workingCapitalChange": 7790.950015940209,
      "cashFlow": -10739.394111877933,
      "cash": -61935.63818908254
    },
    {
      "month": 8,
      "newCustomers": 125,
      "customers": 885.7101661286606,
      "revenue": 76544.75441168048,
      "variableCosts": 21257.043987087854,
      "contribution": 55287.710424592624,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 3287.710424592624,
      "workingCapital": 67333.3686839424,
      "workingCapitalChange": 7560.923391952892,
      "cashFlow": -4273.2129673602685,
      "cash": -66208.8511564428
    },
    {
      "month": 9,
      "newCustomers": 125,
      "customers": 979.7103103141575,
      "revenue": 84860.01644730801,
      "variableCosts": 23513.04744753978,
      "contribution": 61346.96899976823,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 9346.968999768229,
      "workingCapital": 74671.02922004077,
      "workingCapitalChange": 7337.660536098367,
      "cashFlow": 2009.3084636698622,
      "cash": -64199.54269277294
    },
    {
      "month": 10,
      "newCustomers": 125,
      "customers": 1070.4204494531618,
      "revenue": 92924.3654510105,
      "variableCosts": 25690.090786875884,
      "contribution": 67234.27466413462,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 15234.274664134617,
      "workingCapital": 81791.99277669762,
      "workingCapitalChange": 7120.963556656847,
      "cashFlow": 8113.31110747777,
      "cash": -56086.23158529517
    },
    {
      "month": 11,
      "newCustomers": 125,
      "customers": 1157.9557337223014,
      "revenue": 100745.37272352625,
      "variableCosts": 27790.937609335233,
      "contribution": 72954.43511419102,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 20954.435114191016,
      "workingCapital": 88702.63309281431,
      "workingCapitalChange": 6910.640316116696,
      "cashFlow": 14043.79479807432,
      "cash": -42042.43678722085
    },
    {
      "month": 12,
      "newCustomers": 125,
      "customers": 1242.427283042021,
      "revenue": 108330.38110159383,
      "variableCosts": 29818.254793008502,
      "contribution": 78512.12630858533,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 26512.126308585328,
      "workingCapital": 95409.1373579568,
      "workingCapitalChange": 6706.504265142488,
      "cashFlow": 19805.62204344284,
      "cash": -22236.814743778014
    },
    {
      "month": 13,
      "newCustomers": 125,
      "customers": 1323.94232813555,
      "revenue": 115686.51185185323,
      "variableCosts": 31774.6158752532,
      "contribution": 83911.89597660003,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 31911.895976600033,
      "workingCapital": 101917.5116392435,
      "workingCapitalChange": 6508.3742812866985,
      "cashFlow": 25403.521695313335,
      "cash": 3166.7069515353214
    },
    {
      "month": 14,
      "newCustomers": 125,
      "customers": 1402.6043466508056,
      "revenue": 122820.67135672354,
      "variableCosts": 33662.50431961934,
      "contribution": 89158.1670371042,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 37158.1670371042,
      "workingCapital": 108233.58615155517,
      "workingCapitalChange": 6316.074512311665,
      "cashFlow": 30842.092524792533,
      "cash": 34008.799476327855
    },
    {
      "month": 15,
      "newCustomers": 125,
      "customers": 1478.5131945180274,
      "revenue": 129739.55759853439,
      "variableCosts": 35484.31666843266,
      "contribution": 94255.24093010173,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 42255.24093010173,
      "workingCapital": 114363.02037554688,
      "workingCapitalChange": 6129.434223991717,
      "cashFlow": 36125.806706110016,
      "cash": 70134.60618243787
    },
    {
      "month": 16,
      "newCustomers": 125,
      "customers": 1551.7652327098965,
      "revenue": 136449.6664479986,
      "variableCosts": 37242.365585037514,
      "contribution": 99207.3008629611,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 47207.3008629611,
      "workingCapital": 120311.30802781568,
      "workingCapitalChange": 5948.287652268802,
      "cashFlow": 41259.0132106923,
      "cash": 111393.61939313017
    },
    {
      "month": 17,
      "newCustomers": 125,
      "customers": 1622.45344956505,
      "revenue": 142957.29776293025,
      "variableCosts": 38938.882789561205,
      "contribution": 104018.41497336904,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 52018.41497336904,
      "workingCapital": 126083.78188745372,
      "workingCapitalChange": 5772.473859638034,
      "cashFlow": 46245.94111373101,
      "cash": 157639.5605068612
    },
    {
      "month": 18,
      "newCustomers": 125,
      "customers": 1690.6675788302732,
      "revenue": 149268.5613029338,
      "variableCosts": 40576.02189192656,
      "contribution": 108692.53941100725,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 56692.53941100725,
      "workingCapital": 131685.61848309898,
      "workingCapitalChange": 5601.836595645262,
      "cashFlow": 51090.70281536199,
      "cash": 208730.26332222318
    },
    {
      "month": 19,
      "newCustomers": 125,
      "customers": 1756.4942135712138,
      "revenue": 155389.38246561776,
      "variableCosts": 42155.86112570913,
      "contribution": 113233.52133990862,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 61233.52133990862,
      "workingCapital": 137121.84264447715,
      "workingCapitalChange": 5436.224161378166,
      "cashFlow": 55797.297178530454,
      "cash": 264527.56050075364
    },
    {
      "month": 20,
      "newCustomers": 125,
      "customers": 1820.0169160962212,
      "revenue": 161325.50784971772,
      "variableCosts": 43680.405986309306,
      "contribution": 117645.1018634084,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 65645.1018634084,
      "workingCapital": 142397.331922317,
      "workingCapitalChange": 5275.489277839864,
      "cashFlow": 60369.61258556854,
      "cash": 324897.17308632215
    },
    {
      "month": 21,
      "newCustomers": 125,
      "customers": 1881.3163240328533,
      "revenue": 167082.51065035243,
      "variableCosts": 45151.59177678848,
      "contribution": 121930.91887356395,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 69930.91887356395,
      "workingCapital": 147516.82088041076,
      "workingCapitalChange": 5119.488958093745,
      "cashFlow": 64811.4299154702,
      "cash": 389708.60300179233
    },
    {
      "month": 22,
      "newCustomers": 125,
      "customers": 1940.4702526917033,
      "revenue": 172665.79589147805,
      "variableCosts": 46571.28606460088,
      "contribution": 126094.50982687717,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 74094.50982687717,
      "workingCapital": 152484.90526348434,
      "workingCapitalChange": 4968.084383073583,
      "cashFlow": 69126.42544380359,
      "cash": 458835.02844559593
    },
    {
      "month": 23,
      "newCustomers": 125,
      "customers": 1997.5537938474936,
      "revenue": 178080.60550045266,
      "variableCosts": 47941.291052339846,
      "contribution": 130139.31444811281,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 78139.31444811281,
      "workingCapital": 157306.04604443873,
      "workingCapitalChange": 4821.140780954389,
      "cashFlow": 73318.17366715842,
      "cash": 532153.2021127543
    },
    {
      "month": 24,
      "newCustomers": 125,
      "customers": 2052.639411062831,
      "revenue": 183332.02322947647,
      "variableCosts": 49263.345865507945,
      "contribution": 134068.6773639685,
      "acquisitionSpend": 30000,
      "fixedCosts": 22000,
      "operatingProfit": 82068.67736396851,
      "workingCapital": 161984.57335442305,
      "workingCapitalChange": 4678.527309984318,
      "cashFlow": 77390.1500539842,
      "cash": 609543.3521667386
    }
  ],
  "cohorts": [
    {
      "startMonth": 1,
      "acquired": 125,
      "customers": [
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039,
        63.52270252500747,
        61.29940793663221,
        59.15392865885008,
        57.08354115579033,
        55.08561721533766
      ],
      "revenue": [
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953,
        5936.125384099963,
        5757.002800634747,
        5583.285241125593,
        5414.809608974627,
        5251.417729023818
      ],
      "contribution": [
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384,
        4411.580523499784,
        4285.817010155573,
        4163.590953313191,
        4044.8046212356594,
        3929.3629158557137
      ],
      "totalRevenue": 183332.02322947644,
      "totalContribution": 134068.6773639685
    },
    {
      "startMonth": 2,
      "acquired": 125,
      "customers": [
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039,
        63.52270252500747,
        61.29940793663221,
        59.15392865885008,
        57.08354115579033
      ],
      "revenue": [
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953,
        5936.125384099963,
        5757.002800634747,
        5583.285241125593,
        5414.809608974627
      ],
      "contribution": [
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384,
        4411.580523499784,
        4285.817010155573,
        4163.590953313191,
        4044.8046212356594
      ],
      "totalRevenue": 178080.60550045263,
      "totalContribution": 130139.31444811281
    },
    {
      "startMonth": 3,
      "acquired": 125,
      "customers": [
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039,
        63.52270252500747,
        61.29940793663221,
        59.15392865885008
      ],
      "revenue": [
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953,
        5936.125384099963,
        5757.002800634747,
        5583.285241125593
      ],
      "contribution": [
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384,
        4411.580523499784,
        4285.817010155573,
        4163.590953313191
      ],
      "totalRevenue": 172665.795891478,
      "totalContribution": 126094.50982687715
    },
    {
      "startMonth": 4,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039,
        63.52270252500747,
        61.29940793663221
      ],
      "revenue": [
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953,
        5936.125384099963,
        5757.002800634747
      ],
      "contribution": [
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384,
        4411.580523499784,
        4285.817010155573
      ],
      "totalRevenue": 167082.5106503524,
      "totalContribution": 121930.91887356396
    },
    {
      "startMonth": 5,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039,
        63.52270252500747
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953,
        5936.125384099963
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384,
        4411.580523499784
      ],
      "totalRevenue": 161325.50784971766,
      "totalContribution": 117645.10186340839
    },
    {
      "startMonth": 6,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232,
        65.82663474094039
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615,
        6120.821162683953
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205,
        4540.981928901384
      ],
      "totalRevenue": 155389.3824656177,
      "totalContribution": 113233.5213399086
    },
    {
      "startMonth": 7,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358,
        68.2141292652232
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626,
        6311.2635400035615
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794,
        4674.124437638205
      ],
      "totalRevenue": 149268.56130293375,
      "totalContribution": 108692.53941100722
    },
    {
      "startMonth": 8,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869,
        70.68821685515358
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209,
        6507.631314931626
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535,
        4811.11411040794
      ],
      "totalRevenue": 142957.2977629302,
      "totalContribution": 104018.41497336901
    },
    {
      "startMonth": 9,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175,
        73.252038191869
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851,
        6710.108849464209
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529,
        4952.0599328593535
      ],
      "totalRevenue": 136449.66644799858,
      "totalContribution": 99207.30086296107
    },
    {
      "startMonth": 10,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571,
        75.90884786722175
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315,
        6918.886241810851
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775,
        5097.073892997529
      ],
      "totalRevenue": 129739.55759853436,
      "totalContribution": 94255.24093010172
    },
    {
      "startMonth": 11,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924,
        78.66201851525571
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392,
        7134.159504870315
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469,
        5246.2710605041775
      ],
      "totalRevenue": 122820.67135672351,
      "totalContribution": 89158.16703710418
    },
    {
      "startMonth": 12,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943,
        81.51504509352924
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583,
        7356.130750259392
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317,
        5399.76966801469
      ],
      "totalRevenue": 115686.5118518532,
      "totalContribution": 83911.8959766
    },
    {
      "startMonth": 13,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393,
        84.47154931971943
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746,
        7585.008378067583
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035,
        5557.691194394317
      ],
      "totalRevenue": 108330.38110159381,
      "totalContribution": 78512.12630858531
    },
    {
      "startMonth": 14,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445,
        87.5352842691393
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685,
        7821.007272515746
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361,
        5720.1604500564035
      ],
      "totalRevenue": 100745.37272352623,
      "totalContribution": 72954.435114191
    },
    {
      "startMonth": 15,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685,
        90.71013913900445
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533,
        8064.3490037024685
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608,
        5887.305664366361
      ],
      "totalRevenue": 92924.36545101048,
      "totalContribution": 67234.2746641346
    },
    {
      "startMonth": 16,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931,
        94.00014418549685
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787,
        8315.262035627533
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352,
        6059.258575175608
      ],
      "totalRevenue": 84860.01644730801,
      "totalContribution": 61346.968999768236
    },
    {
      "startMonth": 17,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193,
        97.4094758398931
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684,
        8573.981940687787
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795,
        6236.154520530352
      ],
      "totalRevenue": 76544.75441168048,
      "totalContribution": 55287.71042459263
    },
    {
      "startMonth": 18,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906,
        100.94246201025193
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171,
        8840.75162084684
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797,
        6418.132532600795
      ],
      "totalRevenue": 67970.7724709927,
      "totalContribution": 49051.55590406228
    },
    {
      "startMonth": 19,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499,
        104.6035875753906
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518,
        9115.821535686171
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768,
        6605.335433876797
      ],
      "totalRevenue": 59130.020850145855,
      "totalContribution": 42633.42337146149
    },
    {
      "startMonth": 20,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998,
        108.39750007812499
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727,
        9399.4499375518
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271,
        6797.9099356768
      ],
      "totalRevenue": 50014.199314459685,
      "totalContribution": 36028.08793758469
    },
    {
      "startMonth": 21,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125,
        112.32901562499998
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622,
        9691.90311401727
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622,
        6996.006739017271
      ],
      "totalRevenue": 40614.74937690789,
      "totalContribution": 29230.17800190789
    },
    {
      "startMonth": 22,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625,
        116.403125
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625,
        9993.455637890622
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625,
        7199.780637890622
      ],
      "totalRevenue": 30922.84626289062,
      "totalContribution": 22234.17126289062
    },
    {
      "startMonth": 23,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125,
        120.625
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625,
        10304.390625
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625,
        7409.390625
      ],
      "totalRevenue": 20929.390625,
      "totalContribution": 15034.390625
    },
    {
      "startMonth": 24,
      "acquired": 125,
      "customers": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        125
      ],
      "revenue": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        10625
      ],
      "contribution": [
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        0,
        7625
      ],
      "totalRevenue": 10625,
      "totalContribution": 7625
    }
  ],
  "unitCurve": [
    {
      "age": 1,
      "survival": 100,
      "price": 85,
      "expectedContribution": 61,
      "discountedContribution": 61,
      "cumulativeContribution": 61
    },
    {
      "age": 2,
      "survival": 96.5,
      "price": 85.425,
      "expectedContribution": 59.275124999999996,
      "discountedContribution": 58.68824257425742,
      "cumulativeContribution": 120.275125
    },
    {
      "age": 3,
      "survival": 93.1225,
      "price": 85.85212499999997,
      "expectedContribution": 57.598245103124974,
      "discountedContribution": 56.463332127364936,
      "cumulativeContribution": 177.87337010312498
    },
    {
      "age": 4,
      "survival": 89.86321249999999,
      "price": 86.28138562499997,
      "expectedContribution": 55.96805391213817,
      "discountedContribution": 54.32204172580455,
      "cumulativeContribution": 233.84142401526316
    },
    {
      "age": 5,
      "survival": 86.71800006249998,
      "price": 86.71279255312497,
      "expectedContribution": 54.3832794854144,
      "discountedContribution": 52.261262653998806,
      "cumulativeContribution": 288.22470350067755
    },
    {
      "age": 6,
      "survival": 83.68287006031248,
      "price": 87.14635651589057,
      "expectedContribution": 52.842683471014375,
      "discountedContribution": 50.27800016373446,
      "cumulativeContribution": 341.0673869716919
    },
    {
      "age": 7,
      "survival": 80.75396960820154,
      "price": 87.58208829847003,
      "expectedContribution": 51.345060260806356,
      "discountedContribution": 48.36936937253274,
      "cumulativeContribution": 392.41244723249827
    },
    {
      "age": 8,
      "survival": 77.92758067191448,
      "price": 88.01999873996238,
      "expectedContribution": 49.88923616424282,
      "discountedContribution": 46.53259130593742,
      "cumulativeContribution": 442.30168339674105
    },
    {
      "age": 9,
      "survival": 75.20011534839747,
      "price": 88.46009873366218,
      "expectedContribution": 48.47406860140486,
      "discountedContribution": 44.76498907885402,
      "cumulativeContribution": 490.7757519981459
    },
    {
      "age": 10,
      "survival": 72.56811131120357,
      "price": 88.90239922733046,
      "expectedContribution": 47.09844531493089,
      "discountedContribution": 43.06398421122707,
      "cumulativeContribution": 537.8741973130768
    },
    {
      "age": 11,
      "survival": 70.02822741531143,
      "price": 89.34691122346712,
      "expectedContribution": 45.76128360045123,
      "discountedContribution": 41.42709307349445,
      "cumulativeContribution": 583.635480913528
    },
    {
      "age": 12,
      "survival": 67.57723945577554,
      "price": 89.79364577958444,
      "expectedContribution": 44.461529555154534,
      "discountedContribution": 39.851923457403885,
      "cumulativeContribution": 628.0970104686826
    },
    {
      "age": 13,
      "survival": 65.21203607482339,
      "price": 90.24261400848235,
      "expectedContribution": 43.19815734411752,
      "discountedContribution": 38.3361712679193,
      "cumulativeContribution": 671.2951678128001
    },
    {
      "age": 14,
      "survival": 62.92961481220457,
      "price": 90.69382707852476,
      "expectedContribution": 41.97016848403342,
      "discountedContribution": 36.8776173320826,
      "cumulativeContribution": 713.2653362968335
    },
    {
      "age": 15,
      "survival": 60.7270782937774,
      "price": 91.14729621391737,
      "expectedContribution": 40.776591143980234,
      "discountedContribution": 35.474124320830484,
      "cumulativeContribution": 754.0419274408138
    },
    {
      "age": 16,
      "survival": 58.6016305534952,
      "price": 91.60303269498695,
      "expectedContribution": 39.61647946287482,
      "discountedContribution": 34.12363377989649,
      "cumulativeContribution": 793.6584069036886
    },
    {
      "age": 17,
      "survival": 56.550573484122864,
      "price": 92.06104785846188,
      "expectedContribution": 38.48891288326352,
      "discountedContribution": 32.824163266053716,
      "cumulativeContribution": 832.1473197869522
    },
    {
      "age": 18,
      "survival": 54.571303412178565,
      "price": 92.52135309775416,
      "expectedContribution": 37.39299550110564,
      "discountedContribution": 31.573803585077226,
      "cumulativeContribution": 869.5403152880577
    },
    {
      "age": 19,
      "survival": 52.66130779275231,
      "price": 92.98395986324292,
      "expectedContribution": 36.32785543121107,
      "discountedContribution": 30.37071612792274,
      "cumulativeContribution": 905.8681707192688
    },
    {
      "age": 20,
      "survival": 50.81816202000597,
      "price": 93.44887966255912,
      "expectedContribution": 35.29264418799827,
      "discountedContribution": 29.21313030173423,
      "cumulativeContribution": 941.1608149072671
    },
    {
      "age": 21,
      "survival": 49.03952634930577,
      "price": 93.91612406087191,
      "expectedContribution": 34.28653608124459,
      "discountedContribution": 28.099341052404167,
      "cumulativeContribution": 975.4473509885116
    },
    {
      "age": 22,
      "survival": 47.32314292708006,
      "price": 94.38570468117626,
      "expectedContribution": 33.30872762650553,
      "discountedContribution": 27.027706475518528,
      "cumulativeContribution": 1008.7560786150171
    },
    {
      "age": 23,
      "survival": 45.66683292463226,
      "price": 94.85763320458213,
      "expectedContribution": 32.358436969885275,
      "discountedContribution": 25.99664551262365,
      "cumulativeContribution": 1041.1145155849024
    },
    {
      "age": 24,
      "survival": 44.06849377227013,
      "price": 95.33192137060504,
      "expectedContribution": 31.43490332684571,
      "discountedContribution": 25.00463572985356,
      "cumulativeContribution": 1072.549418911748
    }
  ],
  "horizonLtv": 971.9445184965266,
  "ltvCac": 4.049768827068861,
  "paybackMonths": 5,
  "minCash": -66208.8511564428,
  "fundingGap": 66208.8511564428,
  "endingCash": 609543.3521667386,
  "breakEvenCustomers": 852.4590163934427,
  "metrics": [
    {
      "key": "ltv",
      "label": "Finite-horizon contribution LTV",
      "value": 971.9445184965266,
      "unit": "USD/customer",
      "detail": "24 months; excludes acquisition cost and fixed costs."
    },
    {
      "key": "ratio",
      "label": "Contribution LTV / CAC",
      "value": 4.049768827068861,
      "unit": "×",
      "detail": ""
    },
    {
      "key": "payback",
      "label": "CAC contribution payback",
      "value": 5,
      "unit": "months",
      "detail": "First cumulative expected contribution recovery, checked with exact canonical decimal inputs."
    },
    {
      "key": "cash",
      "label": "Additional opening cash for trough",
      "value": 66208.8511564428,
      "unit": "USD",
      "detail": "Keeps modelled cash at or above zero."
    }
  ],
  "tables": [
    {
      "title": "Monthly operating and cash reconciliation",
      "columns": [
        {
          "key": "month",
          "label": "Month",
          "unit": ""
        },
        {
          "key": "customers",
          "label": "Active customers",
          "unit": ""
        },
        {
          "key": "revenue",
          "label": "Revenue",
          "unit": "USD"
        },
        {
          "key": "variableCosts",
          "label": "Variable costs",
          "unit": "USD"
        },
        {
          "key": "contribution",
          "label": "Contribution",
          "unit": "USD"
        },
        {
          "key": "acquisitionSpend",
          "label": "Acquisition spend",
          "unit": "USD"
        },
        {
          "key": "fixedCosts",
          "label": "Fixed costs",
          "unit": "USD"
        },
        {
          "key": "operatingProfit",
          "label": "Operating profit",
          "unit": "USD"
        },
        {
          "key": "workingCapital",
          "label": "Working capital",
          "unit": "USD"
        },
        {
          "key": "workingCapitalChange",
          "label": "Working-capital change",
          "unit": "USD"
        },
        {
          "key": "cashFlow",
          "label": "Cash flow",
          "unit": "USD"
        },
        {
          "key": "cash",
          "label": "Closing cash",
          "unit": "USD"
        }
      ],
      "rows": [
        {
          "month": 1,
          "newCustomers": 125,
          "customers": 125,
          "revenue": 10625,
          "variableCosts": 3000,
          "contribution": 7625,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -44375,
          "workingCapital": 9325,
          "workingCapitalChange": 9325,
          "cashFlow": -53700,
          "cash": 106300
        },
        {
          "month": 2,
          "newCustomers": 125,
          "customers": 245.625,
          "revenue": 20929.390625,
          "variableCosts": 5895,
          "contribution": 15034.390625,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -36965.609375,
          "workingCapital": 18374.890625,
          "workingCapitalChange": 9049.890625,
          "cashFlow": -46015.5,
          "cash": 60284.5
        },
        {
          "month": 3,
          "newCustomers": 125,
          "customers": 362.028125,
          "revenue": 30922.84626289062,
          "variableCosts": 8688.675,
          "contribution": 22234.17126289062,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -29765.82873710938,
          "workingCapital": 27157.75376289062,
          "workingCapitalChange": 8782.863137890621,
          "cashFlow": -38548.691875000004,
          "cash": 21735.808124999996
        },
        {
          "month": 4,
          "newCustomers": 125,
          "customers": 474.357140625,
          "revenue": 40614.749376907894,
          "variableCosts": 11384.571375,
          "contribution": 29230.178001907894,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -22769.821998092106,
          "workingCapital": 35681.4351144079,
          "workingCapitalChange": 8523.681351517276,
          "cashFlow": -31293.503349609382,
          "cash": -9557.695224609386
        },
        {
          "month": 5,
          "newCustomers": 125,
          "customers": 582.754640703125,
          "revenue": 50014.19931445969,
          "variableCosts": 13986.111376875,
          "contribution": 36028.08793758469,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -15971.912062415307,
          "workingCapital": 43953.551051147195,
          "workingCapitalChange": 8272.115936739297,
          "cashFlow": -24244.027999154605,
          "cash": -33801.72322376399
        },
        {
          "month": 6,
          "newCustomers": 125,
          "customers": 687.3582282785155,
          "revenue": 59130.02085014586,
          "variableCosts": 16496.597478684373,
          "contribution": 42633.42337146149,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -9366.57662853851,
          "workingCapital": 51981.4952760493,
          "workingCapitalChange": 8027.9442249021085,
          "cashFlow": -17394.52085344062,
          "cash": -51196.24407720461
        },
        {
          "month": 7,
          "newCustomers": 125,
          "customers": 788.3006902887676,
          "revenue": 67970.7724709927,
          "variableCosts": 18919.216566930423,
          "contribution": 49051.555904062276,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": -2948.4440959377243,
          "workingCapital": 59772.44529198951,
          "workingCapitalChange": 7790.950015940209,
          "cashFlow": -10739.394111877933,
          "cash": -61935.63818908254
        },
        {
          "month": 8,
          "newCustomers": 125,
          "customers": 885.7101661286606,
          "revenue": 76544.75441168048,
          "variableCosts": 21257.043987087854,
          "contribution": 55287.710424592624,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 3287.710424592624,
          "workingCapital": 67333.3686839424,
          "workingCapitalChange": 7560.923391952892,
          "cashFlow": -4273.2129673602685,
          "cash": -66208.8511564428
        },
        {
          "month": 9,
          "newCustomers": 125,
          "customers": 979.7103103141575,
          "revenue": 84860.01644730801,
          "variableCosts": 23513.04744753978,
          "contribution": 61346.96899976823,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 9346.968999768229,
          "workingCapital": 74671.02922004077,
          "workingCapitalChange": 7337.660536098367,
          "cashFlow": 2009.3084636698622,
          "cash": -64199.54269277294
        },
        {
          "month": 10,
          "newCustomers": 125,
          "customers": 1070.4204494531618,
          "revenue": 92924.3654510105,
          "variableCosts": 25690.090786875884,
          "contribution": 67234.27466413462,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 15234.274664134617,
          "workingCapital": 81791.99277669762,
          "workingCapitalChange": 7120.963556656847,
          "cashFlow": 8113.31110747777,
          "cash": -56086.23158529517
        },
        {
          "month": 11,
          "newCustomers": 125,
          "customers": 1157.9557337223014,
          "revenue": 100745.37272352625,
          "variableCosts": 27790.937609335233,
          "contribution": 72954.43511419102,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 20954.435114191016,
          "workingCapital": 88702.63309281431,
          "workingCapitalChange": 6910.640316116696,
          "cashFlow": 14043.79479807432,
          "cash": -42042.43678722085
        },
        {
          "month": 12,
          "newCustomers": 125,
          "customers": 1242.427283042021,
          "revenue": 108330.38110159383,
          "variableCosts": 29818.254793008502,
          "contribution": 78512.12630858533,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 26512.126308585328,
          "workingCapital": 95409.1373579568,
          "workingCapitalChange": 6706.504265142488,
          "cashFlow": 19805.62204344284,
          "cash": -22236.814743778014
        },
        {
          "month": 13,
          "newCustomers": 125,
          "customers": 1323.94232813555,
          "revenue": 115686.51185185323,
          "variableCosts": 31774.6158752532,
          "contribution": 83911.89597660003,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 31911.895976600033,
          "workingCapital": 101917.5116392435,
          "workingCapitalChange": 6508.3742812866985,
          "cashFlow": 25403.521695313335,
          "cash": 3166.7069515353214
        },
        {
          "month": 14,
          "newCustomers": 125,
          "customers": 1402.6043466508056,
          "revenue": 122820.67135672354,
          "variableCosts": 33662.50431961934,
          "contribution": 89158.1670371042,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 37158.1670371042,
          "workingCapital": 108233.58615155517,
          "workingCapitalChange": 6316.074512311665,
          "cashFlow": 30842.092524792533,
          "cash": 34008.799476327855
        },
        {
          "month": 15,
          "newCustomers": 125,
          "customers": 1478.5131945180274,
          "revenue": 129739.55759853439,
          "variableCosts": 35484.31666843266,
          "contribution": 94255.24093010173,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 42255.24093010173,
          "workingCapital": 114363.02037554688,
          "workingCapitalChange": 6129.434223991717,
          "cashFlow": 36125.806706110016,
          "cash": 70134.60618243787
        },
        {
          "month": 16,
          "newCustomers": 125,
          "customers": 1551.7652327098965,
          "revenue": 136449.6664479986,
          "variableCosts": 37242.365585037514,
          "contribution": 99207.3008629611,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 47207.3008629611,
          "workingCapital": 120311.30802781568,
          "workingCapitalChange": 5948.287652268802,
          "cashFlow": 41259.0132106923,
          "cash": 111393.61939313017
        },
        {
          "month": 17,
          "newCustomers": 125,
          "customers": 1622.45344956505,
          "revenue": 142957.29776293025,
          "variableCosts": 38938.882789561205,
          "contribution": 104018.41497336904,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 52018.41497336904,
          "workingCapital": 126083.78188745372,
          "workingCapitalChange": 5772.473859638034,
          "cashFlow": 46245.94111373101,
          "cash": 157639.5605068612
        },
        {
          "month": 18,
          "newCustomers": 125,
          "customers": 1690.6675788302732,
          "revenue": 149268.5613029338,
          "variableCosts": 40576.02189192656,
          "contribution": 108692.53941100725,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 56692.53941100725,
          "workingCapital": 131685.61848309898,
          "workingCapitalChange": 5601.836595645262,
          "cashFlow": 51090.70281536199,
          "cash": 208730.26332222318
        },
        {
          "month": 19,
          "newCustomers": 125,
          "customers": 1756.4942135712138,
          "revenue": 155389.38246561776,
          "variableCosts": 42155.86112570913,
          "contribution": 113233.52133990862,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 61233.52133990862,
          "workingCapital": 137121.84264447715,
          "workingCapitalChange": 5436.224161378166,
          "cashFlow": 55797.297178530454,
          "cash": 264527.56050075364
        },
        {
          "month": 20,
          "newCustomers": 125,
          "customers": 1820.0169160962212,
          "revenue": 161325.50784971772,
          "variableCosts": 43680.405986309306,
          "contribution": 117645.1018634084,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 65645.1018634084,
          "workingCapital": 142397.331922317,
          "workingCapitalChange": 5275.489277839864,
          "cashFlow": 60369.61258556854,
          "cash": 324897.17308632215
        },
        {
          "month": 21,
          "newCustomers": 125,
          "customers": 1881.3163240328533,
          "revenue": 167082.51065035243,
          "variableCosts": 45151.59177678848,
          "contribution": 121930.91887356395,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 69930.91887356395,
          "workingCapital": 147516.82088041076,
          "workingCapitalChange": 5119.488958093745,
          "cashFlow": 64811.4299154702,
          "cash": 389708.60300179233
        },
        {
          "month": 22,
          "newCustomers": 125,
          "customers": 1940.4702526917033,
          "revenue": 172665.79589147805,
          "variableCosts": 46571.28606460088,
          "contribution": 126094.50982687717,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 74094.50982687717,
          "workingCapital": 152484.90526348434,
          "workingCapitalChange": 4968.084383073583,
          "cashFlow": 69126.42544380359,
          "cash": 458835.02844559593
        },
        {
          "month": 23,
          "newCustomers": 125,
          "customers": 1997.5537938474936,
          "revenue": 178080.60550045266,
          "variableCosts": 47941.291052339846,
          "contribution": 130139.31444811281,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 78139.31444811281,
          "workingCapital": 157306.04604443873,
          "workingCapitalChange": 4821.140780954389,
          "cashFlow": 73318.17366715842,
          "cash": 532153.2021127543
        },
        {
          "month": 24,
          "newCustomers": 125,
          "customers": 2052.639411062831,
          "revenue": 183332.02322947647,
          "variableCosts": 49263.345865507945,
          "contribution": 134068.6773639685,
          "acquisitionSpend": 30000,
          "fixedCosts": 22000,
          "operatingProfit": 82068.67736396851,
          "workingCapital": 161984.57335442305,
          "workingCapitalChange": 4678.527309984318,
          "cashFlow": 77390.1500539842,
          "cash": 609543.3521667386
        }
      ]
    },
    {
      "title": "One-customer contribution and retention curve",
      "columns": [
        {
          "key": "age",
          "label": "Customer age",
          "unit": "months"
        },
        {
          "key": "survival",
          "label": "Retention probability",
          "unit": "%"
        },
        {
          "key": "price",
          "label": "Retained customer price",
          "unit": "USD/month"
        },
        {
          "key": "expectedContribution",
          "label": "Expected contribution",
          "unit": "USD/month"
        },
        {
          "key": "discountedContribution",
          "label": "Discounted contribution",
          "unit": "USD"
        },
        {
          "key": "cumulativeContribution",
          "label": "Undiscounted cumulative",
          "unit": "USD"
        }
      ],
      "rows": [
        {
          "age": 1,
          "survival": 100,
          "price": 85,
          "expectedContribution": 61,
          "discountedContribution": 61,
          "cumulativeContribution": 61
        },
        {
          "age": 2,
          "survival": 96.5,
          "price": 85.425,
          "expectedContribution": 59.275124999999996,
          "discountedContribution": 58.68824257425742,
          "cumulativeContribution": 120.275125
        },
        {
          "age": 3,
          "survival": 93.1225,
          "price": 85.85212499999997,
          "expectedContribution": 57.598245103124974,
          "discountedContribution": 56.463332127364936,
          "cumulativeContribution": 177.87337010312498
        },
        {
          "age": 4,
          "survival": 89.86321249999999,
          "price": 86.28138562499997,
          "expectedContribution": 55.96805391213817,
          "discountedContribution": 54.32204172580455,
          "cumulativeContribution": 233.84142401526316
        },
        {
          "age": 5,
          "survival": 86.71800006249998,
          "price": 86.71279255312497,
          "expectedContribution": 54.3832794854144,
          "discountedContribution": 52.261262653998806,
          "cumulativeContribution": 288.22470350067755
        },
        {
          "age": 6,
          "survival": 83.68287006031248,
          "price": 87.14635651589057,
          "expectedContribution": 52.842683471014375,
          "discountedContribution": 50.27800016373446,
          "cumulativeContribution": 341.0673869716919
        },
        {
          "age": 7,
          "survival": 80.75396960820154,
          "price": 87.58208829847003,
          "expectedContribution": 51.345060260806356,
          "discountedContribution": 48.36936937253274,
          "cumulativeContribution": 392.41244723249827
        },
        {
          "age": 8,
          "survival": 77.92758067191448,
          "price": 88.01999873996238,
          "expectedContribution": 49.88923616424282,
          "discountedContribution": 46.53259130593742,
          "cumulativeContribution": 442.30168339674105
        },
        {
          "age": 9,
          "survival": 75.20011534839747,
          "price": 88.46009873366218,
          "expectedContribution": 48.47406860140486,
          "discountedContribution": 44.76498907885402,
          "cumulativeContribution": 490.7757519981459
        },
        {
          "age": 10,
          "survival": 72.56811131120357,
          "price": 88.90239922733046,
          "expectedContribution": 47.09844531493089,
          "discountedContribution": 43.06398421122707,
          "cumulativeContribution": 537.8741973130768
        },
        {
          "age": 11,
          "survival": 70.02822741531143,
          "price": 89.34691122346712,
          "expectedContribution": 45.76128360045123,
          "discountedContribution": 41.42709307349445,
          "cumulativeContribution": 583.635480913528
        },
        {
          "age": 12,
          "survival": 67.57723945577554,
          "price": 89.79364577958444,
          "expectedContribution": 44.461529555154534,
          "discountedContribution": 39.851923457403885,
          "cumulativeContribution": 628.0970104686826
        },
        {
          "age": 13,
          "survival": 65.21203607482339,
          "price": 90.24261400848235,
          "expectedContribution": 43.19815734411752,
          "discountedContribution": 38.3361712679193,
          "cumulativeContribution": 671.2951678128001
        },
        {
          "age": 14,
          "survival": 62.92961481220457,
          "price": 90.69382707852476,
          "expectedContribution": 41.97016848403342,
          "discountedContribution": 36.8776173320826,
          "cumulativeContribution": 713.2653362968335
        },
        {
          "age": 15,
          "survival": 60.7270782937774,
          "price": 91.14729621391737,
          "expectedContribution": 40.776591143980234,
          "discountedContribution": 35.474124320830484,
          "cumulativeContribution": 754.0419274408138
        },
        {
          "age": 16,
          "survival": 58.6016305534952,
          "price": 91.60303269498695,
          "expectedContribution": 39.61647946287482,
          "discountedContribution": 34.12363377989649,
          "cumulativeContribution": 793.6584069036886
        },
        {
          "age": 17,
          "survival": 56.550573484122864,
          "price": 92.06104785846188,
          "expectedContribution": 38.48891288326352,
          "discountedContribution": 32.824163266053716,
          "cumulativeContribution": 832.1473197869522
        },
        {
          "age": 18,
          "survival": 54.571303412178565,
          "price": 92.52135309775416,
          "expectedContribution": 37.39299550110564,
          "discountedContribution": 31.573803585077226,
          "cumulativeContribution": 869.5403152880577
        },
        {
          "age": 19,
          "survival": 52.66130779275231,
          "price": 92.98395986324292,
          "expectedContribution": 36.32785543121107,
          "discountedContribution": 30.37071612792274,
          "cumulativeContribution": 905.8681707192688
        },
        {
          "age": 20,
          "survival": 50.81816202000597,
          "price": 93.44887966255912,
          "expectedContribution": 35.29264418799827,
          "discountedContribution": 29.21313030173423,
          "cumulativeContribution": 941.1608149072671
        },
        {
          "age": 21,
          "survival": 49.03952634930577,
          "price": 93.91612406087191,
          "expectedContribution": 34.28653608124459,
          "discountedContribution": 28.099341052404167,
          "cumulativeContribution": 975.4473509885116
        },
        {
          "age": 22,
          "survival": 47.32314292708006,
          "price": 94.38570468117626,
          "expectedContribution": 33.30872762650553,
          "discountedContribution": 27.027706475518528,
          "cumulativeContribution": 1008.7560786150171
        },
        {
          "age": 23,
          "survival": 45.66683292463226,
          "price": 94.85763320458213,
          "expectedContribution": 32.358436969885275,
          "discountedContribution": 25.99664551262365,
          "cumulativeContribution": 1041.1145155849024
        },
        {
          "age": 24,
          "survival": 44.06849377227013,
          "price": 95.33192137060504,
          "expectedContribution": 31.43490332684571,
          "discountedContribution": 25.00463572985356,
          "cumulativeContribution": 1072.549418911748
        }
      ]
    },
    {
      "title": "Acquisition cohort contribution ledger",
      "columns": [
        {
          "key": "startMonth",
          "label": "Acquisition month",
          "unit": ""
        },
        {
          "key": "acquired",
          "label": "Expected customers acquired",
          "unit": ""
        },
        {
          "key": "totalRevenue",
          "label": "Revenue through horizon",
          "unit": "USD"
        },
        {
          "key": "totalContribution",
          "label": "Contribution through horizon",
          "unit": "USD"
        }
      ],
      "rows": [
        {
          "startMonth": 1,
          "acquired": 125,
          "customers": [
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039,
            63.52270252500747,
            61.29940793663221,
            59.15392865885008,
            57.08354115579033,
            55.08561721533766
          ],
          "revenue": [
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953,
            5936.125384099963,
            5757.002800634747,
            5583.285241125593,
            5414.809608974627,
            5251.417729023818
          ],
          "contribution": [
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384,
            4411.580523499784,
            4285.817010155573,
            4163.590953313191,
            4044.8046212356594,
            3929.3629158557137
          ],
          "totalRevenue": 183332.02322947644,
          "totalContribution": 134068.6773639685
        },
        {
          "startMonth": 2,
          "acquired": 125,
          "customers": [
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039,
            63.52270252500747,
            61.29940793663221,
            59.15392865885008,
            57.08354115579033
          ],
          "revenue": [
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953,
            5936.125384099963,
            5757.002800634747,
            5583.285241125593,
            5414.809608974627
          ],
          "contribution": [
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384,
            4411.580523499784,
            4285.817010155573,
            4163.590953313191,
            4044.8046212356594
          ],
          "totalRevenue": 178080.60550045263,
          "totalContribution": 130139.31444811281
        },
        {
          "startMonth": 3,
          "acquired": 125,
          "customers": [
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039,
            63.52270252500747,
            61.29940793663221,
            59.15392865885008
          ],
          "revenue": [
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953,
            5936.125384099963,
            5757.002800634747,
            5583.285241125593
          ],
          "contribution": [
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384,
            4411.580523499784,
            4285.817010155573,
            4163.590953313191
          ],
          "totalRevenue": 172665.795891478,
          "totalContribution": 126094.50982687715
        },
        {
          "startMonth": 4,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039,
            63.52270252500747,
            61.29940793663221
          ],
          "revenue": [
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953,
            5936.125384099963,
            5757.002800634747
          ],
          "contribution": [
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384,
            4411.580523499784,
            4285.817010155573
          ],
          "totalRevenue": 167082.5106503524,
          "totalContribution": 121930.91887356396
        },
        {
          "startMonth": 5,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039,
            63.52270252500747
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953,
            5936.125384099963
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384,
            4411.580523499784
          ],
          "totalRevenue": 161325.50784971766,
          "totalContribution": 117645.10186340839
        },
        {
          "startMonth": 6,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232,
            65.82663474094039
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615,
            6120.821162683953
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205,
            4540.981928901384
          ],
          "totalRevenue": 155389.3824656177,
          "totalContribution": 113233.5213399086
        },
        {
          "startMonth": 7,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358,
            68.2141292652232
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626,
            6311.2635400035615
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794,
            4674.124437638205
          ],
          "totalRevenue": 149268.56130293375,
          "totalContribution": 108692.53941100722
        },
        {
          "startMonth": 8,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869,
            70.68821685515358
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209,
            6507.631314931626
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535,
            4811.11411040794
          ],
          "totalRevenue": 142957.2977629302,
          "totalContribution": 104018.41497336901
        },
        {
          "startMonth": 9,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175,
            73.252038191869
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851,
            6710.108849464209
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529,
            4952.0599328593535
          ],
          "totalRevenue": 136449.66644799858,
          "totalContribution": 99207.30086296107
        },
        {
          "startMonth": 10,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571,
            75.90884786722175
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315,
            6918.886241810851
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775,
            5097.073892997529
          ],
          "totalRevenue": 129739.55759853436,
          "totalContribution": 94255.24093010172
        },
        {
          "startMonth": 11,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924,
            78.66201851525571
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392,
            7134.159504870315
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469,
            5246.2710605041775
          ],
          "totalRevenue": 122820.67135672351,
          "totalContribution": 89158.16703710418
        },
        {
          "startMonth": 12,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943,
            81.51504509352924
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583,
            7356.130750259392
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317,
            5399.76966801469
          ],
          "totalRevenue": 115686.5118518532,
          "totalContribution": 83911.8959766
        },
        {
          "startMonth": 13,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393,
            84.47154931971943
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746,
            7585.008378067583
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035,
            5557.691194394317
          ],
          "totalRevenue": 108330.38110159381,
          "totalContribution": 78512.12630858531
        },
        {
          "startMonth": 14,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445,
            87.5352842691393
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685,
            7821.007272515746
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361,
            5720.1604500564035
          ],
          "totalRevenue": 100745.37272352623,
          "totalContribution": 72954.435114191
        },
        {
          "startMonth": 15,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685,
            90.71013913900445
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533,
            8064.3490037024685
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608,
            5887.305664366361
          ],
          "totalRevenue": 92924.36545101048,
          "totalContribution": 67234.2746641346
        },
        {
          "startMonth": 16,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931,
            94.00014418549685
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787,
            8315.262035627533
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352,
            6059.258575175608
          ],
          "totalRevenue": 84860.01644730801,
          "totalContribution": 61346.968999768236
        },
        {
          "startMonth": 17,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193,
            97.4094758398931
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684,
            8573.981940687787
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795,
            6236.154520530352
          ],
          "totalRevenue": 76544.75441168048,
          "totalContribution": 55287.71042459263
        },
        {
          "startMonth": 18,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906,
            100.94246201025193
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171,
            8840.75162084684
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797,
            6418.132532600795
          ],
          "totalRevenue": 67970.7724709927,
          "totalContribution": 49051.55590406228
        },
        {
          "startMonth": 19,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499,
            104.6035875753906
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518,
            9115.821535686171
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768,
            6605.335433876797
          ],
          "totalRevenue": 59130.020850145855,
          "totalContribution": 42633.42337146149
        },
        {
          "startMonth": 20,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998,
            108.39750007812499
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727,
            9399.4499375518
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271,
            6797.9099356768
          ],
          "totalRevenue": 50014.199314459685,
          "totalContribution": 36028.08793758469
        },
        {
          "startMonth": 21,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125,
            112.32901562499998
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622,
            9691.90311401727
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622,
            6996.006739017271
          ],
          "totalRevenue": 40614.74937690789,
          "totalContribution": 29230.17800190789
        },
        {
          "startMonth": 22,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625,
            116.403125
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625,
            9993.455637890622
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625,
            7199.780637890622
          ],
          "totalRevenue": 30922.84626289062,
          "totalContribution": 22234.17126289062
        },
        {
          "startMonth": 23,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125,
            120.625
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625,
            10304.390625
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625,
            7409.390625
          ],
          "totalRevenue": 20929.390625,
          "totalContribution": 15034.390625
        },
        {
          "startMonth": 24,
          "acquired": 125,
          "customers": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            125
          ],
          "revenue": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            10625
          ],
          "contribution": [
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            0,
            7625
          ],
          "totalRevenue": 10625,
          "totalContribution": 7625
        }
      ]
    }
  ],
  "warnings": [
    "Illustrative cash falls below zero. An additional 66,208.85 USD opening cash would cover the modelled cash trough, before any unmodelled financing or contingencies.",
    "Price expansion compounds for surviving customers. It is a supplied assumption, not a forecast, and may dominate longer-horizon economics.",
    "Payables exceed inventory days, creating a negative inventory/payable working-capital component. Review whether the operating terms support this cash benefit."
  ],
  "summary": "Expected new customers are 125 per month. The 24-month contribution LTV is 971.94 USD/customer, or 4.05× CAC. CAC contribution payback occurs in month 5. Closing cash is 609,543.35 USD; the lowest cash balance, including opening cash, is -66,208.85 USD.",
  "methods": [
    "Expected new customers each month = acquisition spend / CAC. Acquisition occurs at the beginning of the month, with first revenue in that month.",
    "For cohort age a: active customers = cohort size × (1 − churn)^a; price = initial price × (1 + expansion)^a.",
    "Contribution = revenue − active customers × variable cost. Monthly operating profit subtracts acquisition spend and fixed costs.",
    "Working capital = revenue × receivable days / 30 + variable cost total × (inventory days − payable days) / 30. Cash flow = operating profit − change in working capital.",
    "Finite-horizon contribution LTV discounts one customer’s expected contributions at ages 0 to horizon − 1. CAC payback uses undiscounted cohort contribution. Its first recovery crossing is evaluated from exact canonical JSON-number decimals, without a numerical tolerance."
  ],
  "limitations": [
    "Expected fractional customers and constant acquisition, churn, expansion and cost assumptions. Months have 30 days for working capital.",
    "Finite-horizon LTV is not infinite lifetime value. No taxes, capex, financing, terminal value, seasonality or saturation.",
    "Customers surviving at horizon generate no terminal value; working capital is not released at horizon.",
    "Numerical input precision: use zero or absolute values of at least 0.000000001. Smaller nonzero inputs are rejected explicitly."
  ]
}
